🧱 The Social Media Content Machine: Automating a Week of Posts from One Prompt

🔍 The Challenge (Intro)

Small business owners and solo creators often struggle with consistent social media posting. It’s time-consuming, repetitive, and easy to deprioritize. I wanted to solve this problem with automation—a way to generate, organize, and schedule a full week of content from a single user input.

🛠️ The Solution

I designed an end-to-end AI automation using ChatGPT, Zapier, Notion, and Buffer. With just one form submission, this system creates five platform-ready social media posts, stores them in Notion, and schedules them for publishing through Buffer.

Key components:

  • 📋 Tally.so Form – Collects topic, tone, platforms, and preferences

  • 🤖 ChatGPT – Generates 5 short, formatted social posts using a custom delimiter

  • 🧩 Zapier – Splits and loops through each caption using Formatter + Looping

  • 🗂️ Notion – Stores each caption with metadata like tone, topic, and scheduled date

  • 📅 Buffer – Automatically schedules each caption on selected platforms

🔁 The Workflow (Visual Flow)
  • 📝 User submits form with weekly topic, tone, and platform preferences

  • ⚙️ GPT generates 5 unique captions in a |||-delimited format

  • ✂️ Formatter splits the captions

  • 🔄 Looping by Zapier processes each caption

  • 🧾 Each post is:

    • Logged in Notion as a new entry (with the actual scheduled time)

    • Sent to Buffer to be scheduled on Instagram, LinkedIn, X, etc.

Social Media Machine Workflow Diagram
Social Media Machine Workflow Diagram
🚀 Results / Benefits

What used to take hours of writing and scheduling now takes under 5 minutes. This automation:

  • Saves 90% of content planning time

  • Posts across multiple platforms

  • Maintains a consistent voice and brand tone

  • Is scalable and repeatable for solopreneurs, creators, and small businesses

📞 Want Something Like This for Your Business?
  • Whether you're a coach, creator, real estate agent, or just AI-curious, I can build custom automations that save time, follow up with leads, and make your business smarter.

    👉 Click here to schedule a free 15-minute consult

    Let’s make your work easier, faster, and more engaging.